1. Networks and Tools
2. Types of Engagement
3. Who’s Making the Updates?
4. Degree of Integration With Other Offerings
5. People Your Brand Follows, Friends and Fans
Friday, February 4, 2011
5 Ways Brands Influence Social Media Strategy
Georgina Laidlaw at GigaOm talks about 5 Ways Brands Influence Social Media Strategy. This succinct article discusses the range of factors that affect the way that organizations and their brands are portrayed in the social media universe such as:
1. Networks and Tools
2. Types of Engagement
3. Who’s Making the Updates?
4. Degree of Integration With Other Offerings
5. People Your Brand Follows, Friends and Fans
1. Networks and Tools
2. Types of Engagement
3. Who’s Making the Updates?
4. Degree of Integration With Other Offerings
5. People Your Brand Follows, Friends and Fans
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